We Make Brands Feel Alive
We specialise in the creation of physical brand environments — experiential marketing & interiors — that connect emotionally and therefore perform commercially.
The World Is Evolving — And So Are We.
Our new website is coming.
In the meantime, here's what we do best.
OUR CLIENTS
We help Brands, Immersive Destinations and Agencies.
Brands
We help brands create experiential environments — from activations to permanent interiors — that build emotional connection, drive brand loyalty and perform commercially.
Immersive Destinations
We create immersive destinations — permanent and semi-permanent environments that turn IP, space and story into places people return to.
Agencies
We partner with agencies to design and deliver experiential environments that elevate creative ideas, de-risk delivery and protect client relationships.
We Are Trusted By World-Class Brands To Deliver An Extension Of Their Brand:
YOUR CHALLENGE
Audiences Crave Connection - And Brand Loyalty Depends On It.
In a world where attention is fleeting, creating spaces that make people feel something real has never mattered more.
No longer a trend, the expectation for experiential and immersive strategies is a permanent fixture in driving authentic brand connection. Human interaction has become the ultimate differentiator — that’s where we come in.
At Imagineerium we leverage emotions, memory and human connection to impact commercial performance and drive brand loyalty.
Brands who invest in meaningful live experiences will own the conversations algorithms can’t fake — those who hesitate will fade into the scroll.
Money Heist
The Experience, London
Client: Bearded Kitten
PORTFOLIO HIGHLIGHTS
01. Experiential Marketing
Brand Activation // Brand Experience // Pop-up Experience // Festival Activation // Festival Stage // Product Launch // Trade Stand // Exhibition Stand // Conference // Employee Engagement // Staff Party // Entrance Installation // Immersive Installation
02. Experiential Interiors
Branded Office // Workplace Design // Restaurant Design // Bar Design // Immersive Exhibition // Immersive Gallery // Escape Room // Competitive Socialising // Immersive Theatre // Experiential Retail // Experiential Hospitality
PORTFOLIO CASE STUDIES
Want to go deeper?
Explore a curated selection of our work in more detail — including the brief, how we approached each challenge, and the impact the experience delivered.
OUR SERVICES
Strategy. Design. Production. Live.
01.
Experiential Strategy
Creative and experiential strategy, concept, narrative, touchpoints, and customer journey.
02.
Experiential Design
Spatial, visual and technical design that turns concepts into detailed, buildable realities.
03.
Experiential Production
Creative production, fabrication and installation to bring ideas to life.
04.
Live Management / Maintenance
Live management / maintenance to keep ideas performing.
CDUK
Surface Design Show
Client: CDUK
OUR APPROACH
Story. Precision. Impact.
Our approach balances creative ambition with delivery discipline — shaping experiences that are emotionally resonant, technically robust and commercially effective. Our approach combines:
01. Theatrical Storytelling
Narrative-led design that creates emotion, immersion and connection.
02. Architectural Precision
Ideas engineered in detail — planned, tested and delivered without surprises.
03. Measurable Impact
Experiences designed for engagement, reach and ROI.
TESTIMONIALS
OUR PARTNERSHIP MODELS
Founder-led, Collaborative Partnerships.
Every Imagineerium project is led by Founder & Creative Director Natasha Mortimer — a senior experiential lead spanning strategy, design and delivery.
Natasha provides hands-on creative and production leadership, supported by trusted associates, and assembling bespoke teams where specialist expertise or scale is required.
Projects can engage this leadership in different ways, depending on what’s needed and where it’s needed.
ABOUT US
A Founder-led Experiential Studio, Working Flexibly as Consultancy or Boutique Agency.
Imagineerium is shaped by over a decade working across the experiential industry — from freelance practice, to running a growing studio, to leading complex projects as an agency founder. Today, that experience has evolved into a more focused, founder-led way of working.
Rather than maintaining a fixed in-house team, Imagineerium brings together the right senior expertise for each project — assembling trusted associates, specialists and suppliers based on the specific challenge at hand. This approach keeps creative leadership close, removes unnecessary layers, and ensures every project is shaped by people with direct, relevant experience.
Behind Imagineerium — The Emotional Architects
Natasha Mortimer
Founder & Creative Director
BArch Architecture, MA Theatre Design
Natasha is a rare creative force — trained across architecture and theatre design, and operating as a Creative Director, designer, producer and production manager in one. With over a decade shaping immersive brand experiences, interiors and large-scale live environments, she blends bold creative vision with rigorous, hands-on delivery expertise to build spaces that spark emotion and perform with impact.
A Blooloop Top 50 Immersive Influencer and founding member of the World Experience Organization, Natasha is also a committed advocate for women in the creative industries, pioneering Glastonbury’s first all-female main stage design and build.
Multi-Award-Winning Studio & Founder
Global StartUp of the Year
Regional Winner
StartUp Awards 2024
Creative StartUp of the Year
Regional Winner
StartUp Awards 2024
Creative Agency of the Year
Highly Commended
Event Production Awards 2024
Young Entrepreneur
Regional Winner
FSB Awards 2024
Top 50 Immersive Influencers
Winner
Blooloop 2024
New Business of the Year
Winner
Business Champions Awards 2023
30UnderThirty
Winner
Access All Areas 2022
Natasha Mortimer
Founder & Creative Director
BArch Architecture, MA Theatre Design
Natasha is a rare creative force — an experienced producer, strategist, designer, and production manager in one. With over a decade shaping immersive brand experiences, interiors and large‑scale live environments, she blends creative vision with hands-on delivery expertise to build spaces that spark emotion and perform with impact. A Blooloop Top 50 Immersive Influencer and founding member of the World Experience Organization, Natasha is also a committed advocate for women in the creative industries, pioneering Glastonbury’s first all‑female main stage design and build.
Sophie Thomas
Founder's Right Hand & Creative Strategist
BA(Hons) Theatre Design
Sophie is a designer and narrative specialist working at the intersection of story, space, and place. She has worked on some of the largest design projects with a career spanning theatre, film, and placemaking. She brings a world-building mindset and deep visual sensitivity to every project; crafting concepts and engagement activities that move people, inspire audiences, and give form to future-thinking ideas.